In the recent decade i have been either serving as the economic representative of Israel in European countries such as the Netherlands, Denmark, and now France, or5 negotiating free trade agreements at the WTO. Today, living in Paris, I am a facilitator, creating platforms that allow business people from Israel to meet their French counterparts, and in particular Israeli startups to meet the big companies of France. Before that i was a classical music critic, a long time student of History, and always an avid Jerusalemite.